Extend Your Fleet's Lifespan: ChromeOS Flex Arrives on Back Market

Rethink hardware obsolescence with our newest sustainability partnership.

We're excited to announce a new collaboration in the fight against e-waste: Google and Back Market.

Year after year, a considerable amount of tech devices are categorized as obsolete and sent to landfills solely because their legacy software can no longer remain up-to-date or secure. To help organizations rethink hardware obsolescence, the Google ChromeOS Flex USB Kit will soon be available on Back Market (March 30).

We’ve shared on the community before about the benefits of ChromeOS Flex within your organisation, particularly when it comes to revitalizing an old fleet of devices. However, just to remind you, this simple but powerful tool allows IT teams to install a secure, cloud-first operating system on older Windows and Mac devices, effectively rescuing them from the IT graveyard and extending their useful life for years to come.

As Back Market founder Thibaud Hug de Larauze stated about the collaboration:

“When companies like Google collaborate on practical solutions, it reflects that innovation doesn’t have to mean constant replacement, it can also mean making what we already have work better and longer.”

Whether you are looking to hit your organization's sustainability goals, reduce hardware procurement costs or simply modernize older endpoints, ChromeOS Flex provides a seamless, secure path forward.